- The metaverse is predicted to be a $8 trillion to $13 trillion opportunity by 2030, that could boast as many as 5 billion users
Serial entrepreneur Briar Prestidge, CEO of Prestidge Group and BRIAR PRESTIDGE- The Label, will spend 48 hours in the metaverse, starting on June 10th. Briar will be meeting over 20 global metaverse thought leaders across various virtual and augmented reality platforms, including Decentraland, Horizon and Odysee, in a bid to understand what a future in the metaverse could be like.
“I’ve been saying it for a long time: The metaverse will likely reshape how we perceive society. It will change how we do business, socialize and meet… And, if we don't embrace it, we will be left behind. So many people are still hesitant about the metaverse, but I know that they’re curious. So, I’m going to spend 48 hours in virtual and augmented reality and document my experience. I’ll be doing this so that I can lift the veil and share with everyone what it might be like to live there for extended periods, and to showcase some awesome projects that are happening. I’ve got a full schedule lined up, and I’m looking forward to meeting incredible metaverse experts and leaders in this space as I journey across the various platforms and experience first-hand what VR and AR currently has to offer,” commented Briar Prestidge.
According to a recent report by Citi Bank, the metaverse is predicted to be a $8 trillion to $13 trillion opportunity by 2030, that could boast as many as 5 billion users. Gucci, Adidas, Zara, Balenciaga, H&M, Nike and countless other retail brands are already investing heavily in their metaverse strategies, with Dolce & Gabbana recently selling a 9-piece collection of NFTs for around $5.7 million. In the past year, leading VR platform Decentraland grew their users by 3,300% and reached a peak market cap of $12 billion. A metaverse mogul in a record deal invested over 2 million dollars on virtual land.
Briar said, “I believe that the metaverse is the next generation of the internet. Eventually every company will become a Web3 company, and our physical and virtual worlds will begin to intertwine and become more immersive. Brands need to remember that our younger generation have grown up as digital natives, and in 10 years, these ‘kids’ will be their customers. It’s important that we stay curious, participate and continually adapt with the times. The future is exciting, and the possibilities of what we can create in the metaverse are fantastical and endless. Let’s get involved and actively contribute.”