Milagrow announces appointment of new Global Business Director

TR Ganesh appointed as the new business lead to accelerate Milagrow’s growth and expansion plans in the Middle East region

Milagrow announces appointment of new Global Business Director

Dubai, UAE: Milagrow Robots, a leader in consumer robots, today announced the expansion of its management team with the appointment of TR Ganesh as the Director of Global Business. An expert in business growth and value creation, Ganesh will expand Milagrow’s footprint across the Middle East & Africa (MEA), South Asia and Commonwealth of Independent States (CIS) region by overseeing the company’s growth and partnership initiatives through partner collaboration.

Ganesh will lead Milagrow’s regional operations and expand the company’s channel partner network by appointing established distributors, resellers and retailers in different countries. He will be in charge of Milagrow’s robotics segment and will drive the launch of new products in the consumer, industrial and commercial space.

“Ganesh is an outstanding addition to our Milagrow team and brings vast experience in global business to deliver success. His strong background with leading organizations and his sharp analytical skills will be an asset and will help accelerate Milagrow’s growth in the MEA region,” said Rajeev Karwal, Founder & Chairman, Milagrow Robots.

Commenting on his appointment, TR Ganesh said, “There is tremendous growth potential for automation and robotics in the Middle East. I am excited to lead Milagrow’s global expansion plans and introduce its innovative technologies to customers and partners in the MEA region. Milagrow’s robotics segment was founded on the idea of creating synergy between humans and robots, and to improve the quality of life with smart and innovative machines that can be used in all sectors. We look forward to building on our established business and contributing to the region’s growth story.”

Positioning the company for future growth, Ganesh brings more than two decades of solid experience to the region across brand building, new product launches, marketing, sales and distributor management in the global markets. Alongside his other duties, Ganesh will also actively look after providing smooth sales and logistics support for customers.

Ganesh’s strategic skill set will play a key role in growing Milagrow’s brand by increasing consumer awareness through sustained, innovative measures for the company’s consumer robots, and directing efforts towards robots used in various industries.

Prior to joining Milagrow, Ganesh has held senior roles at other leading companies including Blueair, Jumbo Group, Better Life, Electrolux, ICICI Bank, and Philips. He holds a master’s degree in Business Administration with a focus on International Marketing. His depth of experience and knowledge of the Southwest Asian, CIS, Middle East and African markets over the course of his career sees him taking on this key role within the company, which has a core focus on growing brand identity.